The Nokia 6 is an entry level Android phone for the budget pressed buyers. It is priced at 1699 Yuan (approx. 17,000 INR or US$250), and it has a fair set of specs for the price.
The phone runs on the Qualcomm Snapdragon 430 CPU, with 4 GB RAM and 64 GB storage. It has an all-alluminium design and a 5.5” 1080p LCD display (430 ppi). A 4000mAh battery with quick charge support powers the phone, and it charges via a standard Micro USB cable.
The Nokia 6 has a 16 MP ƒ/2.0 primary camera and an 8 MP front camera, which now sounds like standard camera specs for any Android phone. What’s good is that is also packs the latest version of Android: Android 7.0. With so much fragmentation of the Android OS, it is good to see that Nokia is sticking with the latest. Other stand-out features include Dolby Audio and a fingerprint scanner.
On paper, then, this phone fits the budget phone market well - and it could be the leading phone of this price category.
Perhaps the biggest advantage Nokia has over it’s competitors in this market is its name and fame. Nokia has consistently kept its reputation as an excellent phone company with reliable, durable products. At one time in the history of the mobile phone, Nokia was the go-to phone maker. Nokia’s turbulent association with Microsoft has finally come to an end, and tech enthusiasts are looking forward to it’s comeback. The Nokia 6 has the tough job of re-defining the company’s fate.
Which brings us to the headline: the Nokia 6 was sold out on JD.com, the Chinese e-commerce website that Nokia partnered with to sell the phone. A million people had registered to buy the phone and it was gone in just one minute after the flash sale began. We do not know the exact number of units sold, however.
Sure, this may be signs of Nokia’s revival. But is Nokia the same industry-leading phone company, or just another company following the herd? Will we be able to expect a flagship product with a competitive price, like how OnePlus does it? Or will Nokia just stick to extremely affordable, low-range smartphones for developing countries like India? There are many unanswered question, and I’m looking forward to address them.
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Source: Nokia (China), JD.com (images)